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adidas | ai | metaverse | April 7, 2022
Phrases by Vic Arkoff
The adidas Originals Ozworld sneaker assortment has launched a personality-based, AI-enabled avatar generator. Customers create their distinctive digital selves, which work with Prepared Participant Me, a cross-app avatar platform for the metaverse that lets anybody discover digital worlds throughout 1,500 apps and video games with a constant identification.
The Ozworld expertise asks customers a collection of questions – together with their fave sneaks — then interprets the data into a novel digital avatar. Customers can animate their avatars, digitally strive on footwear, and obtain their Ozworld alter ego for stickers and GIFs throughout their social media. The primary wave of avatars arrives 4.28.22.

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