Pokemon Go maker Niantic has acquired augmented actuality studio NZXR for an undisclosed price.
Based mostly in New Zealand, NZXR has labored on numerous “AR-first” experiences together with interactive apps and prototypes for smartphones and headsets, offering engineering assist on skateboarding title Skatrix and aiding with Unreal Engine-powered interactive theatre expertise Vacation spot Mars.
The deal will see NZXR change into an integral a part of the Niantic design and improvement crew engaged on multiplayer real-world AR experiences.
“Our objective has at all times been to create augmented actuality experiences that may be loved by tens of millions of individuals and to construct the know-how that powers them and third-party functions – Niantic Lightship,” stated the corporate.
“The NZXR crew will assist us speed up new sorts of AR experiences for the real-world metaverse the place our explorers can create, contribute, and work together with digital objects in a approach that’s persistent and shared by everybody.”
In a separate weblog publish, NZXR stated it’s going to proceed to make AR ideas tangible on in-development tech at Niantic, whereas additionally contributing to Lightship to assist “a a lot wider improvement group than we ever imagined.”