Pokemon Go dev Niantic acquires AR studio NZXR



Pokemon Go maker Niantic has acquired augmented actuality studio NZXR for an undisclosed price.

Based mostly in New Zealand, NZXR has labored on numerous “AR-first” experiences together with interactive apps and prototypes for smartphones and headsets, offering engineering assist on skateboarding title Skatrix and aiding with Unreal Engine-powered interactive theatre expertise Vacation spot Mars.

The deal will see NZXR change into an integral a part of the Niantic design and improvement crew engaged on multiplayer real-world AR experiences.

“Our objective has at all times been to create augmented actuality experiences that may be loved by tens of millions of individuals and to construct the know-how that powers them and third-party functions – Niantic Lightship,” stated the corporate.

“The NZXR crew will assist us speed up new sorts of AR experiences for the real-world metaverse the place our explorers can create, contribute, and work together with digital objects in a approach that’s persistent and shared by everybody.”

In a separate weblog publish, NZXR stated it’s going to proceed to make AR ideas tangible on in-development tech at Niantic, whereas additionally contributing to Lightship to assist “a a lot wider improvement group than we ever imagined.”